The Next Frontier for Outdoor Brands Affiliate marketing has always been about connection, linking adventure-ready consumers with the gear that fuels their pursuits. But the landscape is changing fast. Just like ultralight gear redefined thru-hiking, […]
The Future of Outdoor Affiliate Marketing in the Age of AI Read More »
Black Friday is 109 days away. Cyber Monday is 112. In the outdoor affiliate industry, those dates aren’t just circled on the calendar, they’re the summit push. Q4 is when the right affiliate strategy can
AI is rewriting the rules of search. If you’re running an affiliate content site, it’s time to stop optimizing just for Google—and start optimizing for the Generative Search Era. Welcome to the world of GSO
Optimizing Affiliate Content for AI: How GSO Is Changing the Game (and How to Win) Read More »
For years, Amazon has been a blind spot for affiliate programs. Brands could track performance on their DTC site, but once a customer moved off to Amazon, the trail went cold. Attribution was nearly impossible.
Impact Just Cracked the Amazon Affiliate Code Read More »
Building an affiliate program isn’t just a marketing experiment—it’s a long-term growth engine. But too many outdoor brands stall before the summit because they don’t plan for the terrain. If you’re serious about using affiliate
Budgeting for an Affiliate Program: What Outdoor Brands Need to Know to Scale Smart Read More »
We’re stoked to announce that Laek.co, the rising force in outdoor and travel essentials, has officially joined the GravityFed roster for affiliate management. If you create content for outdoor lovers, travelers, and gearheads who value
New Partnership Launch: GravityFed Now Managing Laek.co’s Affiliate Program Read More »
In today’s unpredictable economic landscape, fluctuating tariffs, volatile supply chains, and consumer spending that’s shifting like spring snowpack, outdoor brands need more than just grit. You need strategy. You need adaptability. And you need marketing
Why Affiliate Marketing Is Essential for Outdoor Brands in an Uncertain Economy Read More »
🇺🇸 A Quick Note of Gratitude Before we dive into sales, strategy, and summer stoke—we want to take a moment to honor what Memorial Day is really about: To those who served, and especially those
🏕️ Memorial Day Weekend: A Win-Win Affiliate Strategy for Outdoor Brands & Publishers Read More »
Gifting campaigns can be power plays for outdoor brands. But if you’re not layering in trackable promo codes, you’re leaving serious revenue—and real performance data—on the table. Promo codes are the secret weapon that turn
Imagine this: You’ve built a mission-driven brand with viral flavors and a gut-health twist—and now creators are lining up at your digital doorstep. Hundreds of them. Every. Single. Week. That’s exactly what happened to OLIPOP,
