Black Friday is 109 days away. Cyber Monday is 112.
In the outdoor affiliate industry, those dates aren’t just circled on the calendar, they’re the summit push. Q4 is when the right affiliate strategy can make up 30–50% of your annual online revenue.
And if it’s August? You’re right on time.
The brands that start now, not in October, are the ones locking premium affiliate placements, landing in top gift guides, and owning the conversation when shoppers are in buy mode.
GravityFed is here to make sure you’re one of them.
We’re offering Free Program Audits right now, and for brands that want to fast-track results, our Performance+ service delivers a turnkey Q4 setup, one-time setup fee, then a percentage of affiliate sales. No wasted budget. All upside.
Why August is the Prime Time for Q4 Affiliate Prep
Think of August as your basecamp window. You’ve got time to plan, build, and secure your position before the crowds arrive, but you can’t linger.
Here’s what’s still wide open in August (but won’t be in a few weeks):
- Prime placements on high-authority affiliate sites.
- Inclusion in holiday gift guides (these close fast).
- Time to recruit and onboard new affiliates before BFCM rush.
What’s in a Free GravityFed Program Audit
We’re not talking a surface-level glance. Our free audit gives you:
- Competitive Benchmarking – See where you stand against other outdoor brands.
- Affiliate Mix Analysis – Identify missing publisher types and underperformers.
- Offer & Placement Gaps – Spot where you could win higher visibility.
- Revenue Opportunity Map – Your clearest path to bigger Q4 returns.
No guesswork. Just a clear, data-backed action plan you can use immediately.

Performance+: Your Q4 Growth Engine
For brands that want to skip the DIY scramble, Performance+ is the direct route to a fully optimized affiliate program before the holidays hit.
Here’s what you get:
- Strategic affiliate recruitment and reactivation.
- Creation & distribution of holiday-ready offers.
- Placement negotiations for Black Friday, Cyber Monday, and holiday season.
- Real-time optimization to keep EPC and ROI climbing through Q4.
And the best part?
It’s performance-driven, one-time setup fee, then a commission on affiliate sales. If we don’t drive results, you don’t overpay.
Your August-to-Holiday Q4 Timeline
Now – Aug 31:
✅ Book your free audit.
✅ Finalize your Q4 affiliate strategy.
September:
✅ Recruit & onboard top affiliates.
✅ Create content kits (banners, images, copy).
✅ Lock in holiday offers and exclusives.
October:
✅ Push placement deals live.
✅ Test offers and track EPC.
November – December:
✅ Launch BFCM campaigns with full affiliate network support.
✅ Run last-minute shipping and gift card promotions.
✅ Keep optimizing in real time.
Why Acting Now Sets You Apart
Most brands hit the panic button in October. That’s when affiliate inboxes are flooded, gift guides are closed, and top placements are gone.
August starters? They’ve already secured the best spots, tested offers, and built momentum before the holiday surge even begins.
Ready to Own Q4?
📍 Step 1: Book your Free Program Audit today, limited slots before September.
📍 Step 2: Let Performance+ handle the heavy lifting so you can focus on fulfilling orders, not chasing affiliates.
Black Friday is coming. You’ve still got time to lead the pack, if you start now.