Hugo Coffee Affiliate Program

Client: Hugo Coffee Roasters

Services: Sale Tracking

Network: Impact | SIGN-UP

In late 2020 during the pandemic we helped Hugo Coffee Roasters launch their first affiliate program on Impact. Thanks to a grant award it was a zero cost set-up.

Since program launch they have enjoyed a strong conversion rate and a channel ROAS that’s twice the benchmark for ecommerce. That boils down to more support for dog rescues!

Hugo Coffee Roasters is a woman owned coffee roasting company located in Park City, Utah whose mission is to save dogs by roasting and selling fantastic fair trade organic coffee.

Hugo donates 10% of profits to animal rescues including Best Friends Animal Society, Nuzzles & Co., and Paws for Life. In a former life, founder Claudia McMullin was the Executive Director of Nuzzles & Co and Hugo is her handsome rescue pup.

Hugo Coffee sells a range of coffee products all named with nods towards dogs: Black Paw French Roast, Bonafido Dark Roast, Rollover Breakfast Blend, New Trick Light Roast, Howler Espresso, Downward Dog Decaf, and Dog Daze Cold Brew.

We would love to have you on board with our affiliate program. Coffee samples available for select partners. Program highlights include:

• 8% commission, with incentives
• Unlimited referral period
• Promo code tracking available (No link required!)
• Team & customer service that’s ON A MISSION to save dogs

PROMOTE FAIR TRADE COFFEE & SAVE DOGS!